The Church of the Subgenius has a term, "Bulldada," roughly, it describes things which were incredibly uncool when they were popular but due to the passage of time become cool. There appears to be some correlation between the uncoolness at the the time the thing was popular and the value of the Bulldada... 

(The Rocky Horror Picture Show)/ Science Fiction-Double Feature

My father used to leave at the movie theatre when he had a hot date. A double-feature was cheaper than a baby-sitter and you didn't have to make it back in time.